In cooperation with our friends from Codepool, Lazar Oljaca has completed a new, unified app identity, naming, and positioning for ScrumGlide, Scrum based project management digital tool. ScrumGlide’s identity reflects the company’s powerful app with supercharged new features. It brings together project teams and 100% Scrum methodology together. One of the main objectives of the app is to make it easier for teams to understand, learn, and apply all the values of the true Scrum. With those lessons in mind, the Lazar Oljaca team began exploring and stripping an identity down to its essence. The team eventually landed on a two-line solution that was visually pleasing and maintained the essence of the ScrumGlide.